Business Data Analyst, Marketing Analytics
DraftKings

Boston, Massachusetts


Where data, customer research, and content strategy intersect.

The Business Data Analyst will be a critical member of our Partnerships and Reach Marketing Analytics team. You will support data analysis and reporting efforts to inform our current and future partnerships (e.g. ESPN, Bleacher Report). You will enable teams across our targeted partnerships team to make smarter, better, and faster decisions through cross-functional collaboration and inventive metrics building. We are looking for someone who has the ability to work autonomously, with a strong desire to produce high-quality work. Sound good to you? Join us!

What you'll do as a Business Data Analyst:

  • Develop data analyses and reports to measure and inform our marketing partnerships strategy and guide business decisions for future partnerships.
  • Develop Tableau dashboards to track marketing spend and performance.
  • Perform deep dive insight analysis to discover partnership successes and opportunities to optimize investment.
  • Build business cases to guide investment and allocation of resources for the targeted partnerships team.
  • Design A/B and multivariate tests to identify the best-performing creatives and messages.
  • Proactively generate new ideas, build business cases, and measure results to help DraftKings Marketing Analytics stay best-in-class.

What you'll bring:
  • Bachelor's degree or equivalent in Mathematics, Statistics, Computer Science, Business Analytics, or another relevant discipline.
  • Experience with SQL, Excel, and R, Python, or other statistical programming languages.
  • Proficiency in Tableau, or similar data visualization tools like Looker or Periscope Data.
  • Experience with inferential statistics and predictive modeling.
  • Comfortable in a fast-paced, results-driven environment.


Job Alerts

Provide an email, zip code for jobs, and/or job category to subscribe to job alerts. Learn more now.


*By subscribing, you agree to our Terms and Privacy Policy.

More Trade and Services jobs


DraftKings
Boston, Massachusetts
Posted about 16 hours ago
Hillyard Inc.
Burlington, Vermont
Posted about 9 hours ago
Hillyard Inc.
Owensboro, Kentucky
Posted about 9 hours ago
View Trade and Services jobs »

New post from our employment blog

New Post

Get the Job: 5 In-demand Skills That Will Get You Hired

Job skills are the essential competencies that an individual needs to properly perform the tasks that a job requires. There are

Read blog post
Share this inclusion job with the community

Click a community link below, and then social share the Business Data Analyst, Marketing Analytics job.


Disability inclusion jobs logo
Asian inclusion jobs logo
Black inclusion jobs logo
Diversity inclusion jobs logo
LGBTQ inclusion jobs logo
Seniors inclusion jobs logo
Women inclusion jobs logo
Hispanic inclusion jobs logo